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Pricing breakdown

Hitchd pricing vs Kaiplan.

Hitchd charges transaction fees on cash gifts rather than a subscription. Here's the exact fee structure, how it compares to Zola, and what registry-only couples should budget for.

Price at a glance

Hitchd

$66-$199 upfront + 0/2.49/4.98% platform fee + Stripe fees

Kaiplan

$10/mo

or $50 once with LAUNCH50

Summary

Hitchd is not free. Couples pay an upfront plan fee (roughly $66 for the smallest plan up to $199 for an unlimited plan), then choose a platform fee tier (0%, 2.49%, or 4.98%) that's deducted from each cash gift. Stripe processing (2.9% + $0.30) is layered on top for card payments. Hitchd is also registry-only - it does not cover budget management, vendor coordination, guest lists, or seating charts.

Hitchd pricing tiers.

Small registry - 20 cash gifts avg $150

$3,000

  • ~5.4% + $6 in flat Stripe
  • ~$168
  • ~$2,832

Mid registry - 40 cash gifts avg $175

$7,000

  • ~5.4% + $12 in flat Stripe
  • ~$390
  • ~$6,610

Large registry - 60 cash gifts avg $200

$12,000

  • ~5.4% + $18 in flat Stripe
  • ~$665
  • ~$11,335

Kaiplan (comparison)

-

  • -
  • From $10/mo or $50 lifetime with LAUNCH50
  • Full planning suite

What's not on the pricing page.

  • There is an upfront plan fee (roughly $66 for the smallest plan up to $199 for unlimited) — Hitchd is not a free platform
  • Couples pick a platform-fee tier (0%, 2.49%, or 4.98%) that's deducted from each gift; the 0% tier still requires the upfront plan fee
  • Stripe card-processing fees (typically 2.9% + $0.30 per US card transaction) apply on top of Hitchd's platform fee
  • Hitchd covers registry only - couples still need separate tools for budget tracking, vendor management, guest list, and seating, which means paying for or cobbling together additional software

What Hitchd Is

Hitchd is a wedding registry platform built for cash gifts and experiences. It solves a specific problem well: letting couples ask guests to contribute money toward a honeymoon, a home down payment, a cooking class, or any other fund, through a clean guest-facing interface.

That is the entire product. Hitchd is not a planning tool. It does not track your budget, manage vendor contracts, organize your guest list, or help you build a seating chart.

The Fee Model

Hitchd is not free. Setting up a registry requires an upfront plan fee — roughly $66 at the smallest tier and up to $199 for the unlimited plan, per Hitchd’s current pricing page. After that, the couple selects a platform-fee tier at checkout: 0%, 2.49%, or 4.98% on each cash gift.

The 0% tier raises the upfront cost in exchange for keeping every dollar of each cash gift (less Stripe processing). The 2.49% and 4.98% tiers lower the upfront cost in exchange for a per-gift deduction. Stripe’s standard processing fees (typically 2.9% + $0.30 per US card transaction) are layered on top in all cases. Verify exact rates and plan options on Hitchd’s pricing page before launching.

What this means in practice: on the 2.49% platform tier, a guest who contributes $200 by card results in roughly $189 reaching the couple after Hitchd’s percentage and Stripe’s fees, before counting the upfront plan fee. The math shifts depending on the chosen tier.

What the Fees Add Up To

The fee structure is most noticeable on cash-heavy registries.

On a mid-size wedding where 40 guests contribute cash at an average of $175 each ($7,000 total), the 2.49% platform tier plus Stripe’s per-transaction fees adds up to roughly $390 in deductions. On a larger wedding with 60 cash contributors averaging $200 each ($12,000 total), that’s around $665 in deductions, before counting the upfront plan fee.

If you’re building a cash-heavy registry, it is worth doing the math on the 0% tier (no per-gift deduction, higher upfront cost) vs. the 2.49% or 4.98% tiers before launching.

What Hitchd Does Not Cover

Registry management is one piece of wedding planning. Most couples also need:

  • A budget ledger that tracks deposits paid, balances owed, and total commitments vs. estimates
  • Vendor contact management with contract storage and payment milestones
  • A guest list that handles dietary restrictions, RSVP status, and plus-one tracking
  • A seating chart that connects guest data to table assignments

Hitchd does not cover any of these. Couples who use Hitchd for registry typically manage the rest of their planning across a combination of spreadsheets, Google Docs, their email inbox, and whatever else they piece together. That approach works, but it means maintaining five or six separate tools and manually keeping them consistent.

Hitchd vs. Kaiplan Cost Comparison

The cost comparison between Hitchd and a tool like Kaiplan depends on what you are measuring.

Hitchd charges an upfront plan fee (roughly $66–$199) plus a platform fee tier and Stripe processing on each cash gift. On a large cash registry, deductions and fees can exceed $600 before the wedding happens. Kaiplan starts at $10/mo or $50 lifetime with LAUNCH50 and covers the full planning workflow — budget, vendors, guest list, seating — but does not include a guest-facing registry.

The two tools are not substitutes for each other. They handle different parts of the wedding. The relevant question is whether Hitchd’s transaction fee model makes sense for your specific registry mix, and whether Kaiplan’s planning tools are worth the cost compared to building a manual stack of free tools.

Why we built Kaiplan's pricing differently.

Many free wedding planning platforms monetize vendor access, commerce, or upgrades instead of charging couples directly - which can optimize the product for marketplace participation rather than planning depth. Kaiplan earns from couples directly. Starter is $10/mo with LAUNCH50. Pro is $17.50/mo. Lifetime is $50 once with LAUNCH50, no recurring charges. There are no vendor placements, no referral fees, and no feature paywalls designed to push you toward a more expensive tier. You pay for the tool. The tool stays on your side of the table.

Pricing compared.

Feature Hitchd Kaiplan
Price $66-$199 upfront + 0/2.49/4.98% platform fee + Stripe fees $10/mo
Product Hitchd Kaiplan
Onboarding Vendor-first experience Ready in minutes
Contract Annual contract From $10/mo or $50 once with LAUNCH50
Focus Ad-supported platform Built for couples

Common questions about Hitchd pricing.

  • Should I use Hitchd for my wedding registry?

    Hitchd works well as a cash gift and experience registry platform. If your guests prefer contributing money toward a honeymoon fund or home purchase rather than buying physical items, Hitchd handles that clearly. The question is whether the transaction fee model makes sense for your registry size, and whether you want a registry-only tool or something that also handles the rest of your planning.

  • How does Hitchd compare to Zola for registry?

    Hitchd focuses on cash funds and experiences - it's built for couples who want a cash-first registry. Zola supports both physical item registries (with items from any store) and cash funds. Zola is free for couples to set up; Zola publicly documents a 2.5% credit-card fee on cash gifts and earns additional revenue from product margins (the specific rate isn't publicly disclosed). Hitchd charges an upfront plan fee plus a platform fee tier and Stripe processing. Which model costs less depends on your registry mix.

  • How does Kaiplan compare to Hitchd?

    Hitchd handles registry. Kaiplan handles planning. They are not direct competitors - they solve different problems. Kaiplan starts at $10/mo or $50 lifetime with LAUNCH50 and covers budget tracking with real actuals, vendor management, guest list, and seating chart. It does not include a guest-facing registry or gift contribution flow. If you want both, you would use Hitchd for registry and Kaiplan for planning - Kaiplan's lifetime fee is often less than what a large cash registry pays in Hitchd transaction fees.

If the pricing tradeoffs are clear, go choose your Kaiplan plan →